DELIVERABLES

Brand Identity

Advertising

Marketing

UX / UI
Social

Merchandise

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Project Background

The Minneapolis St. Paul International Film Festival is an annual springtime film festival in the U.S. state of Minnesota that has been held since 1981. It began as the Rivertown Film Festival[1] of Pine City and eventually grew to become the largest film event in the Upper Midwest, with an annual attendance that exceeds 40,000.

Solutions

Each year, MSPIFF has the privilege of taking on a unique identity for what the festival will represent that year. The goals of our collaboration was to create with a minimalists approach, let us see how much we can communicate with our mouths shut.