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DELIVERABLES
Brand Identity
Copywriting
Merchandise
Advertising
Social
Project Background
Mayhem & Mischief is an American Barleywine produced in limited quanity every November in St. Paul Minnesota by Dual Citizen Brewing Co.
Solutions
2022 was our first year working on this product and it was to be released in a 750ml along with a limited edition hoodie. It was enter into the 2022 World Beer Cup and took home a Gold Medal. In 2023 it was produced in a sleek 12oz can and sold in 4-Packs and a classy 12oz glass was created to go with the product as well.
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